From the manufacturer:
Enrich Feeding Time for Cats. Whisker Friendly. Allows Crouching Whilst Feeding. Authentic LickiMat® Boredom Buster for Cats. Perfect for Raw Food, Wet Food, Treats, Yogurt, Spreads, Liquid Food, Pet Food. Slow Feeder, Healthy and Fun Alternative to a Cat Feed Bowl. Available in a Variety of Colours.
MIMICS CAT'S PREDATORY FEEDING – LickiMat Casper and Felix enrich feeding time for cats by allowing greater activity, like they would experience in the wild. LickiMat Casper and Felix stop "whisker stress" and allow your cat to feed in a crouching position with a full view of their surrounds, reducing stress and anxiety. The pockets are designed to promote licking action to extract food and slow down eating and make meals or treats last a long time.
REDUCES ANXIETY, BOREDOM AND DESTRUCTIVE BEHAVIOUR – LickiMat helps calm and soothe your cat as they enjoy their favourite treat by helping release endorphins through the promotion of licking. Great for when you leave home, great for stressful times such vet visits, injections, injury recovery as well as thunderstorms and fireworks. Please remember to supervise your pet when first introducing them to LickiMat.
RECOMMENDED FOR BOTH DOGS & CATS – the LickiMat textured patterns are designed to please the tongues of cats and to work with all manner of treats and foods, ranging from spreadable treats, yogurt and cream cheese to raw, wet, dry and liquid foods. The licking action enhances the sense of taste, allowing your cat to enjoy just a small amount of food. LickiMats are also perfect for adding supplements and medications to treats.
PROMOTES LICKING – the LickiMat surfaces promote pleasurable licking for cats. The licking action generates saliva that helps protect your cat’s teeth and gums, and can aid digestion as saliva contains enzymes such as Amylase. The natural rubber surface also scrapes food particles and odour causing bacteria off your cat’s tongue, promoting fresher breath.
SERVE HEALTHY TREATS – the LickiMat allows you to serve a wide variety of treats: sardines, yogurt, purees, spreads and all manner of organic and healthy pet approved treats. The magic of LickiMat is that challenging your cat to lick the treat out of the patterned surface in order to be rewarded by the treat, slows the process dramatically and prolongs their enjoyment. Less calories, healthier treats and longer duration.
SLOWER FEEDING & HEALTHIER FEEDING – the LickiMat can be used to promote slower eating, which in turn reduces bloating and improves digestion. A great alternative to slow feed bowls. You can even freeze food and treats on the mat for slower and more enjoyable feeding.
ALTERNATIVE TO FEEDING BOWL – the LickiMat is a perfect replacement for all cat bowls and there are a wide variety of designs and colours to suit your preferences. You can serve raw, wet, dry and liquid food at the same time without making a mess.
For fun pet interaction, two designs are available. Lickimat Casper, with its complex and deeper pocket design, is perfect for presenting both dry and wet cat food along with soft and liquid treats like yogurt, purees, gravy or liquid treats and foods.
* made from non-toxic food grade TPR
* 22 x 15 cm/ 8.6″ x 7″
* suitable for all cats (and dogs - supervise pet for first few times until sure they will not chew mat)
* freezer safe
* microwave friendly
* hand washable